May 2, 2008

Geek gossip

Buenas tardes everyone,

Weekly UpdateIt’s another perfect day in this perfect world we live in, and what better than some good updates from the Search Engine Marketing world to make everything fit right in? I can’t think of anything better… Below is a short list of some articles that captured my attention this week, nothing from the main news stream that you already heard about from reading major news sources. This is the good stuff you don’t find out from such sources, these are things that come from “a friend of a friend”. Today I am your friend’s friend, and here are the news I bring to you:

  1. imnotadoctor exposed Big Local today. As he was doing the geek’s version of the daily muscle flexing in front of the mirror, which is googling keywords your site ranks well for, he found some major spamming going on. Not only that, but they have a fishy 302 redirect in place taking visitors from the target url (www.clovers.com) to their main site (www.BigLocal.com). You should read up on that story on Search Engine Land.
  2. Summize LogoA Twitter Search engine is out. I found http://summize.com/ this week, but I’m not sure how new it is. Pretty interesting tool, and simple concept. It basically searches through people’s tweats and serves results. Here is the search result’s page for tweats related to the seosurvivor.
  3. Google’s Porn problem seems to be far from over. In the last month there have been at least two instances where Google was spotted displaying explicit porno pictures in the universal search results box. When searching for “knuckles” and “Hot Celebrities” on regular search, with the “adult filter” on, you’d get a big old explicit image right there on the top of the results. Not cool Google, not cool at all. Granted, it’s freaking hard to keep those spamming porn sites out of the way.
  4. Google's porn problem

  5. Linda Phan, from eVisibility, wrote an awesome post about helping searchers find their way with local business ads. Amongst other things, Linda talks about how advertisers don’t get charged for people clicking to expand the plusbox, clicking on the actual map, or clicking to get directions to the business location, which is nice for all adwords users out there. A good read if your business is local and you use PPC.
  6. The SEM industry still rocks! Danny DeMichele wrote a post on his blog talking about some recent studies showing that the Internet Marketing Industry is far from declining, it’s actually gaining more momentum! That’s a good thing to know for all those of us who are immersed in it 24/7.

I’m stirring the brain juice and crafting some fun posts for next week. Have a great weekend and pick up your trash :)

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What is the SEO Survivor?

  • The SEO Survivor is a blog created by Ricardo Figueiredo, a Search Engine Optimization and Internet Marketing Specialist who works for one of the top Internet Marketing Companies in the country.
  • The name SEO Survivor started as a thought that in order to be successful with Search Engine Optimization and Internet Marketing in general, one can't just wave a certificate, or a college degree and say: "I know how to do this". Not to say that certificates and degrees aren't important, they are. The point here is that in order to be successful in this field one needs to be always learning, and excited about the biz. One needs to have "survival" instincts to stay ahead of the curve in this industry... I developed this blog so I can share my ideas and views with you, and so you can share yours back with me. Hopefully we can learn from each other and thrive in today's Wild West, a.k.a.: the internet.

    ...and remember... don't panic, it's organic! SEO Survivor

Ricardo Figueiredo


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